Market Insights Manager (Pharma) - Москва - вакансия 5188800

Johnson & Johnson


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Дата: 27.03.2020

Город: Москва

Сфера деятельности: Маркетинг, реклама, PR


Текст вакансии:


Responsibilities:
Insights generation based on internal and external quantitative data and adding business value Analyze internal data and secondary research data to generate actionable insights Communicate insights to sales and marketing teams in an effective way Primary market research Drive primary market research including customer loyalty studies, concept tests, customer preference studies, etc. Business events Expert analytical contribution during preparation and on business events (business planning, strategic planning, tactical planning, other) Market research planning & strategy development and implementation Self-reported data generation Organize processes and tools of self-reported data generation and use this data for insights development Ad hoc data queries Support ad hoc data queries from marketing and sales teams MR budget control Communication with internal and external stakeholders
Requirements:

Education
economics/stats/finance/pharmaceutical/medical/marketing

Experience
3+ years of BI or marketing research experience in the pharmaceutical area. Experience in market and product performance analysis. Experience of working in cross-functional teams.

Knowledge
Basics of primary and secondary research, market analysis techniques. Fluent Excel and Powerpoint user. Advanced data analysis methods and tools, programming skills, competitive intelligence knowledge, IQVIA data base experience are all advantages.

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